Maybelline New York Lasting Drama Gel Eyeliner – Blackest Black



Achieve show-stopping eye looks that last all day and night with the Maybelline New York Lasting Drama Gel Eyeliner. This intensely pigmented gel eyeliner glides on smooth and defines eyes with rich, saturated color that refuses to budge. The waterproof formula is perfect for creating everything from subtle daytime definition to dramatic cat eyes and smoky glam looks.

Incredibly Pigmented Color

The Maybelline Lasting Drama Gel Eyeliner contains an expertly calibrated concentration of ultra-saturated pigments to deliver the blackest black. This allows you to create crisp, dark liner looks that make eyes stand out. The deeply pigmented formula lays down intense color in just one stroke.

Glides On Smooth

The eyeliner’s gel texture offers the fluidity of a liquid liner with the boldness of a gel. The creamy formula provides smooth application and lets you precisely sculpt a variety of eye-framing effects with ease. The fine applicator tip offers optimal control for effortlessly gliding liner along the lashline or creating winged tips.

24 Hour Waterproof Wear

This eyeliner is formulated to last. The smudge-proof, waterproof formula provides up to 24 hours of wear time, enduring all day and for late nights on the town without fading, running or transferring. The eyeliner retains its just-applied look without ever smudging or flaking off.

Create Eye-Catching Effects

Define eyes with bold, razor-sharp lines and wings. Draw inner rims for enhanced definition. Use along lower lashlines to make eyes appear wider and brighter. Build up color intensity for a dramatic smoky eye. This eyeliner makes it easy to customize your look.

How to Use

Start with clean, dry lids. Apply to eyelids along the lashline or wherever definition is desired. For a thin, precise line, use the tip of the applicator. For a thicker line, apply using the slanted side of the applicator. Close eyeliner cap tightly after each use. Remove with eye makeup remover.

Key Features

Intensely pigmented gel formula
Waterproof – 24 hour wear
Glides on smooth
Fine applicator tip for control
Smudge-proof / transfer-proof
Ophthalmologist tested
Suitable for sensitive eyes and contact lens wearers


How do I sharpen the eyeliner?
This eyeliner features a slanted applicator tip that does not require sharpening. Simply wipe off any excess product with a tissue and close the cap tightly after each use.

Can I use this eyeliner on my waterline?
Yes, this waterproof eyeliner is safe to use along the inner rims of eyes, making it perfect for achieving enhanced definition on the waterline.

How do I remove the eyeliner?
We recommend using an eye makeup remover to dissolve the waterproof formula. Gently wipe across eyelids with a cotton pad soaked in remover to easily take off the liner.

Is this eyeliner safe for sensitive eyes?
This product is ophthalmologist tested and safe for use on sensitive eyes and by contact lens wearers when used as directed. Discontinue use if irritation occurs.

Overall, the Maybelline New York Lasting Drama Gel Eyeliner delivers vivid intensity in a waterproof gel formula that lasts. Define your eyes your way with this eyeliner’s intensely pigmented color and customizable looks.


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